Develop, implement, and track marketing programs such as email, social media, or digital campaigns, and events.
Develop and monitor strategic marketing initiatives.
Analyze and report on the performance and efficiency of campaigns.
Conduct market research and analyze trends to identify new marketing opportunities.
Collaborate with the Creative Director to develop and create marketing materials, such as sales and product collateral, and ensure brand guidelines are met.
Write, proofread, and edit creative and technical content across different mediums.
Work with external agencies and vendors to execute marketing programs.
Prospect and qualify new sales leads.
Schedule meetings and presentations with prospects.
Create, plan, and deliver presentations on company products.
Track all sales activities in company CRM system and keep current by updating account information regularly.
Maintain a well-developed pipeline of prospects.
Develop strong, ongoing relationships with prospects and customers.
Exceed quotas.
Coordinate with other team members and departments to optimize the sales effort.