| Job Location | Dubai, UAE |
| Education | Not Mentioned |
| Salary | Not Mentioned |
| Industry | Financial Services |
| Functional Area | Not Mentioned |
Our client is a leading fintech company who creates products and services with blockchain. They are looking for an experienced Brand Manager with a background in Crypto and/or Blockchain.ÿ<br /><br />Responsibilities:<br />Develop and implement a B2B brand image and company strategy.ÿ<br />Manage and promote the brand, increasing awareness and influence in target markets.<br />Conduct market research to understand the needs and behaviors of target audiences, optimizing brand communication and product promotion.<br />Analyze market trends and competitors to develop unique brand positioning and marketing strategies.<br />Utilize social media platforms to drive user growth, interaction, and strengthen brand relationships.<br />Coordinate internal and external teams to maintain a consistent brand image across all channels and media.<br />Manage crisis public relations, implementing preventive measures and controls to minimize the impact on the brand and products.<br />Monitor brand effectiveness and key indicators, analyze data, and propose improvement suggestions.<br /><br /><br />RequirementsBachelors degree in e-commerce or marketing or similar.ÿ<br />Excellent written and verbal english skills.ÿ<br />Possess extensive experience in brand management within the B2B blockchain sector, showcasing successful brand promotion cases and a deep understanding of international markets and industry trends.<br />Demonstrate excellent market analysis and brand planning skills, with the ability to develop innovative positioning and promotion strategies and effectively lead brand projects.<br />Exhibit strong communication and coordination skills, along with an innovative spirit, problem-solving ability, and adaptability to dynamic market environments.<br />Proficient in using social media and digital marketing tools, as well as skilled in creating compelling brand content using PPT and Excel.<br /><br /><br />
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