| Job Location | Abu Dhabi , Dubai |
| Education | Bachelor's Degree |
| Salary | Not Mentioned |
| Industry | Retailing, Hotels /Hospitality /Restaurant |
| Functional Area | Not Mentioned |
PLANNING MARKETING STRATEGY 1.Develop and implement a strategic integrated marketing communications plan and correlating expenditure budgets annually 2.Regularly define and identify most effective communication channels to promote existing products and services 3.Develop advertising opportunities (e.g. through specialist publications, radio or other media)CREATING MARKETING CONTENT 1.Design and development of marketing materials (including overseeing photoshoots), as well as write copy for use across marketing channels such as collateral, social media, and direct marketing emails (EDM) 2.Manage digital marketing and social media activity across the various social media platforms, including the development of content and analysis of reach and conversion 3.Driving Brand Partnerships 4.Cultivate relationships with potential marketing partners, as well as explore new target markets and marketing avenues 5.Source for and promote events that will drive traffic to the F&B outlets and grow revenueBRAND MANAGEMENT & AWARENESS 1.Coordinate and manage media/ public interest to generate coverage and maintain awareness of the brands 2.Handle and coordinate all media requests, media releases, enquiries and presentations -hosting media, influencers and VIPS to drive quality media and impactful word of mouth 3.Keep current with marketing trends, competitive analyses, new communication techniques and digital platforms, in order to explore and recommend creative ways to reaching out to target audience 4.Plan a monthly/seasonal promotional calendar of activity, generating ideas for new offerings 5.Evaluate and prepare reports showing the results of marketing campaigns (return on investment, effectiveness, feedback, etc.) 6.Maintain effective internal communications to ensure all relevant internal departments are kept informed of marketing objectivesCUSTOMER ENGAGEMENT 1.Facilitate customer engagement and retention on-site through various marketing channels (e.g. tactical offers) in order to improve brand loyalty, expand outreach, visibility and value. 2.Support the Operations team in managing guest experience on-site 3.Respond to media or customer queries/complaints as well as host special events to promote restaurants 4.Build and maintain customer database and engage through regular customer communique (e.g. newsletters, loyalty programme etc)
Keyskills :
Marketing ManagerMarketing HeadBrand Manager
https://rainuae.ae/
© 2023 HireeJobsGulf All Rights Reserved
