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Marketing Manager

2.00 to 8.00 Years   Saudi Arabia, Riyadh   04 Nov, 2023
Nestle AG
Job LocationSaudi Arabia, Riyadh
EducationNot Mentioned
SalaryNot Mentioned
IndustryFMCG
Functional AreaNot Mentioned

Job Description

Marketing Manager - KSA & BahrainPOSITION SNAPSHOT

  • Role: Marketing Manager
  • Location: Riyadh- industrial city
  • Company: Nestl Waters
POSITION SUMMARYAs Marketing Manager, you will lead a high performing brand team in building a strong brand and establishing a platform for a profitable business. In this role, you will develop product portfolio and a solid communication strategy based onNestl Waters MENA Marketing Strategy, including tracking and analyzing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with our brand identity.Responsibilities
  • Develop Marketing strategies, tactics and execute all Marketing plans.
  • Deploy successful marketing structure and optimize solid 360 campaigns and own their implementation from ideation to execution.
  • Create Engaging Brand Experience: Drive Brand Communication for long term development of the Category and Brands
  • Know Your Consumer Deeply& Win with Shopper: Develop an in-depth understanding of at a Category and Brand level of consumer and shopper behavior, identify consumer and shopper insights and acquire understanding of competitive environment and their implications on the business. Drive consumer-centric mindset in the team.
  • Work very closely with the Sales team to ensure that our - driven brand strategies, are implemented in a consistent and disciplined way across channels and customers and are aligned with all BTL activities.
  • Oversee and approve marketing material, from website banners to hard copy brochures and case studies.
  • Build, inspire, and motivate a local marketing team that excels in the execution and delivery of the Marketing strategy, in KSA & Bahrain market, demonstrate leadership and facilitate the growth/development of key talents and Coach and empower direct reports.
  • Strive to optimize, speed-up and smoothen the execution of all operational marketing processes, and contribute to a solid business strategies in coordination with the other functions.
  • Ensure proper Pre & Post evaluation of relevant Communication Actions, Consumer Promotions and New Product Developments and ensure application of the learning into Brand plans
  • Monitor and review business performance of Brands and identify improvement actions where required.
  • Plan and manage budget for the total brand in alignment with Management team.
What will make you successful
  • Minimum 8 years experience in marketing (Senior) and 2 years in other function ideally in sales in FMCG industry
  • Experience in Digital marketing, E Commerce, Media planning and budgeting
  • Experience in creating marketing strategies.
  • Experience in leading and managing teams.
  • Good Understanding of P&L

Keyskills :
Marketing Strategies Digital Marketing Media planning budgeting

About Company

As the world’s largest food and beverage company we are driven by a simple aim: unlocking the power of food to enhance quality of life for everyone, today and for generations to come. To deliver on this, we serve with passion, with a spirit of excellence, offering products and services for all stages of life, every moment of the day, helping people care for themselves and their families. Our culture is based on our values rooted in respect: respect for ourselves, respect for others, respect for diversity and respect for the future.

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