Develop, implement and manage our social media strategy. ? Help identify target audiences and plan media campaigns
Compare and negotiate rates, ad space.
Optimize plans and budgets according to the best media mix.
Ensure ads are creative and displayed appropriately.
Monitor costs and return on investment (ROI).
Develop Media plans to identify target audience and craft effective campaigns.
Stay up to date with the latest social media practices and technologies.
Monitor SEO and user engagement suggest content optimization.
Communicate with industry professionals and influencers via social media to create a strong network.
Align with copywriters and designers to ensure content is appealing.
Define most important social media KPIs.
Measure the success of every social campaign.
Responsible for all aspects of online media advertising, the planning, design, optimization maintenance, measurement and reporting, click-to-customer-service.
Perform technical site analysis, competitive/keyword research and link analysis on an ongoing basis. Develop & implement multi-channel digital marketing campaigns including all advertising networks, Display Advertising, Pay-Per-Click, Email Marketing, and Social Media Campaigns.
Manage planning and development of native and direct response advertising campaigns across Ad-words, Facebook across various ad networks including but not limited to Native Ads network. Analyze Keywords and manage campaign targeting process across search tools.
Manage the analysis of all campaigns across all platforms in order to optimize campaign performance.
Understand the key measurement tools available. Media buying, billing, and follow-ups. Provide reports on purchases/expenses/invoices. Keep.
