Assist with developing and managing content and social media marketing programs, including campaigns and public relations efforts.
Carrying out the marketing initiatives of the organization and tracking various marketing programs alongside the marketing department.
Supporting the various activities of the marketing department by organizing and tracking campaigns like appointments, events, social media, and content marketing.
Synchronize implementation of existing content strategies by coordinating the various marketing methods.
Provide recommendations for future strategic initiatives through competitive and financial analysis
Conduct market research to find answers about consumer requirements, habits and market trends
Translate complex data and analytical models into insights that can be used to develop marketing strategies
Brainstorm and develop ideas for creative marketing campaigns
Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning, etc.)
Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV, etc.)
Assist in analyzing marketing data (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies
Liaise with all concerned parties to guarantee adequate planning, execution and monitoring of marketing activities
Stay up to date with Market and online trends relevant to the brand for ensuring campaigns and promotions are relevant within each market
Maintain awareness on best practice marketing techniques/tools to achieve successful campaigns and promotions
Ability to deal with MS office , marketing tools , presentations and Marketing research
Summarizing marketing materials and information to be easily communicated
Assist marketing managers in managing integrated marketing campaigns across offline and online tactics