Senior Specialist Advanced Analytics

Job Description

Role PurposeKey role of Sr Specialist AA will be data scientist who will manage end to end lifecycle of AA use case models. Use big data and analytics tools to harness the data for organizational use. The person will run analytical experiments and evaluate theoretical alternate models and will analyse processes and systems to extract insights from structured and unstructured data. The candidate will act as the custodian of models developed by partners and vendors and will be responsible for end to end implementation and adoption of these models. AA adoption, identifying use cases which is beneficial to the business and using technologies such as AI and ML to improve the digital adoption of analytics will come under the scope. Managing analytics database and developing user friendly schemas is part of the job.Key Accountabilities?Managing end to end customer Analytical data generation process using Bigdata and DWH platform ?Manage analytics database for different stakeholders?Implementing processes that improve and lead to greater data quality to enhance customer insights generation process.?Conducting statistical analyses to support business strategies.?Developing Strategic and tactical use case models leading to improved efficiencies and monetization using customer data.?Introduce new techniques and best practices related to AA and Digital.Advanced Analytics?Liaison with the group Opcos and adopt best practise and expertise.?Engage with business users to gather requirements and identify areas where AA could be implemented.?Manage AI and ML tools and model lifecycles.?Documenting all processes and research.?Building new algorithms and model training?Executing projects involving analytics?Identifying data patterns and trends and to build customer 360?Creating, managing, and maintaining analytically rigorous data, anomaly detection and running diagnostics?Possessing a solid machine learning foundation Marketing?Work closely with marketing segment and CVM team to identify targets and actions and provide intelligent inputs and insights using BI capabilities.?Provide predictive knowledge using datamining capabilities and models to boost the business (churn, segmentation, tariff optimization, next best offer )?Develop and maintain CDNA, LTV and Survival models for marketing actions.?Develop and implement various marketing segments.Other Functions ?Liaison with other functions to develop strategies to use AA capabilities in their respective areas.?Work closely with Technology team to define and ensure proper data acquisition strategies and data modelling and on Big Data initiatives.With The Group ?Collaborate and aligned with Group AA on strategic initiatives and polices .?Engage with peers in the group and opcos and share knowledge and expertise.Staff? Contribute to the motivation of junior staff, team members providing day to day assistance where necessary.?Act as an ambassador of AA and spread the awareness.?Train other teams and team members on AA

Keyskills :
Senior Specialist Big data Data mining