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Marketing Manager

6.00 to 8.00 Years   Erbil, Iraq   28 Aug, 2019
Job LocationErbil, Iraq
EducationBachelor's degree / higher diploma
Salary$6,000 - $7,000
IndustryHuman Resources Outsourcing
Functional AreaNot Mentioned

Job Description

Job Role : Marketing and PR-Responsible to review, evaluate, and upgrade all customer contact points towards creating a sound customer experience with the Company Brands.- Establish and manage a Customer Assistance Center capable of providing consultation and timely response with regards to, Product Information, Vehicle & Parts prices, Dealer Locations, and technical enquiries.- Establish a Complaint handling system, to guide towards general and frequent requests and claims from clients in the various forms of customer calls, letters, visits, in regard to inquiries, consultation, complaints, requests, comments and suggestions.- Responsible to maintain an accurate and up-to date customer communications log, to filter, count, categorize, route, evaluate, and analyze Voice of Customer, customer complaints, CSPI on a monthly and quarterly basis.- Study, Present, discuss, and implement suggestions of corrective actions to prevent recurrence of complaints and concerns as well as introducing staff action plans to improve customer satisfaction performance and monitoring and assessing the improvements.- Responsible to meet with the customers involved in serious complaints in person, listen firsthand to the complaint, actually inspect the vehicle, verify claims, and reference technical explanations as the responsibility of the service department and coordinate suitable solution.- Promoted & Reporting directly to the Group Marketing Manager.- Responsible to develop and manage quantitative & qualitative product & service analysis, [ SWOT Analysis, Competitor comparisons, Price Build-up Calculations, Price recommendations, Customer Satisfaction Performance & Index, Focus Groups ] with recommended action plans for future planning.- Responsible for market research agency selection, rate card negotiation, and briefing.- Create & periodically update the competitive information database is terms of Competitive Index Comparisons, Price & Equipment Analysis, Price Ladders, Marketing Activities & Distribution Network.- Participated actively in companys marketing plans, sales forecasting, and product planning.- Conducted field visits on regular basis and built an informal marketing information network.- Monitor & analyze competitors advertising activities, advertising expenditure estimation, and advertising impact & efficiency.- Create and monthly update Local market report, Forecast & Market News.- Coordinate with Regional Office in terms industry news clips and sales report.- Support and facilitate all product & service, standards and salesmanship training programs.

Keyskills :
Marketing Automotive

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