Digital Marketing Specialist

Job Description

Roles & ResponsibilitiesDevelop and implement targeted digital marketing campaigns across various platforms to drive brand awareness and engagement.Analyze performance metrics using tools like Google Analytics, adjusting strategies based on data-driven insights to enhance ROI.Create compelling content strategies that resonate with target audiences, ensuring consistency in brand messaging across all channels.Manage social media accounts, curating content and engaging with followers to foster a vibrant online community.Desired Candidate ProfileBachelor's degree in Marketing, Communications, or a related field, with a strong focus on digital strategies.1-3 years of relevant experience in digital marketing, preferably within a similar industry.Certifications in Google Ads and Google Analytics to demonstrate proficiency in digital marketing tools.Experience with content management systems (CMS) and email marketing platforms for effective campaign execution.

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