Works within the Creative Studio internal team, reporting to the Creative Solutions Manager
Creates, adapts & localizes copy based collateral and content for Alshaya?s portfolio of brands
Conceptualizes brand campaign platforms for Alshaya?s top 10 brands? campaigns based on the marketing calendar and key occasions
Collaborates closely with the brand marketing teams to ensure copy is in line with brand guidelines and tone of voice
Is up to date with the latest modes of communication that brands and content creators are leveraging to get closer to customers across industries
Is aware of the cultural nuances, dialects and differences within the GCC market (focusing on the UAE,KSA, Kuwait and more) and can apply those different dialects when needed
Possesses a strategic perspective to find the best way to communicate to Alshaya?s customer
Translates data & research into insight-based platforms, taglines and more brand communication
platforms
Leverages AI tools to support his/her workflow to ensure an efficient and effective process of delivery
Manages project and task delivery in a timely manner
