Creative Producer

Job Description

Hypemasters, a leading gaming studio, is seeking a highly skilled Creative Producer to join our team.As a Creative Producer, you will play a crucial role in driving our marketing efforts by developing innovative concepts for video ad creatives, analysing competition, and collaborating with outsourced studios to bring these concepts to life. In addition, we encourage candidates who possess motion design skills and can contribute hands-on work, specifically in creating engaging interactions for video creatives.Responsibilities:

• Develop and ideate concepts for video ad creatives that effectively communicate the unique features and benefits of our games
• Conduct in-depth research and analysis of competitors marketing strategies, creative approaches, and industry trends to identify opportunities for differentiation
• Collaborate with outsourced studios to produce high-quality video ad creatives, ensuring they align with the overall brand strategy and marketing objectives
• Manage the end-to-end production process, including storyboarding, scriptwriting, asset coordination, and post-production editing
• Work closely with the marketing team to define campaign objectives, target audience, and key performance indicators (KPIs)
• Conduct regular performance analysis and optimization of video ad campaigns to maximize conversion rates, user engagement, and return on ad spend (ROAS)
• Stay up-to-date with the latest industry trends, emerging platforms, and technologies related to video advertising and performance marketing
• Monitor and report on the performance of video ad campaigns, providing actionable insights and recommendations for improvement
• Collaborate cross-functionally with the design, product, and development teams to ensure a cohesive brand experience across all marketing touchpoints
• Support the overall marketing strategy and contribute to the development of integrated marketing campaigns

• Previous experience in performance marketing, digital advertising, or related roles, preferably within the gaming or entertainment industry
• Strong creative thinking and concept development skills with a proven ability to generate innovative and engaging ideas for video ad creatives
• Proficiency in analyzing competitors strategies, identifying market trends, and translating insights into actionable marketing plans
• Excellent project management skills with the ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously
• Experience working with outsourced studios and managing the production process of video ad creatives
• Proficiency in motion design tools and software (e.g., Adobe After Effects, Cinema 4D)
• Familiarity with performance marketing metrics and platforms, such as Facebook Ads Manager, Google Ads, and App Store Optimization (ASO)
• Strong analytical skills and the ability to interpret data to drive data-informed decisions and optimizations
• Excellent written and verbal communication skills, with the ability to clearly articulate ideas and provide constructive feedback
• A passion for gaming and a deep understanding of the gaming industry landscape

• Stock options - own part of the company and benefit from its growth
• Merit and market-based salary revisions every six months
• Paid-for courses of your choosing (reminder on how to request them)
• Conferences and travel paid-for (the ones that you wish)
• Work wherever you want - you can work from one of our offices or remotely. We can sponsor your office of choice!
• Regular team parties & hangouts
• A culture of growth - ambitious goals await you, and a culture that constantly fuels growth
• Work with top specialists of the gaming market (ex-Meta, Playtika, My.Games, Creative Mobile, Wargaming, Nekki, Playrix etc - the best of the best choose Hypemasters)

Keyskills :
app store optimization performance marketing project management Google Ads motion design digital advertising Analytical Skills Written And Verbal Communication Skills

About Company

Our five-star hotel is strategically positioned in the heart of the city’s commercial district and is easily within a 20-minute drive from all commercial areas of Abu Dhabi and the Saadiyat Cultural District. Additionally, guests are short walks from major corporations, shopping malls, parks and sparkling Corniche Beach. Experience comfort, sophistication and memorable stays in United Arab Emirates at Le Royal Méridien Abu Dhabi.