| Job Location | United Arab Emirates |
| Education | Not Mentioned |
| Salary | Not Mentioned |
| Industry | Accounting |
| Functional Area | Not Mentioned |
Head of Loyalty | Automotive | Global AftersalesOverview of the role:This role purpose is to manage customer loyalty programs for the Aftersales in Al-Futtaim Automotive. The role will work closely with the all business units in the Automotive to develop, sustain, establish, and improve the Customer loyalty program and services. Role will support all Sales channels of Al Futtaim Automotive brands, Tier 2 and Body & Paint with a focus on increasing conversion, customer engagement and retention.ÿÿWhat you will do:?ÿÿÿCreate an Al- Futtaim automotive aftersales strategy for loyalty products and servicesÿ?ÿÿÿCollate competition data and market trends from internal and external sources to influence strategic business decisionsÿ?ÿÿÿImplement and deliver products and service conversion with a focus on increasing conversion, customer engagement and retentionÿ?ÿÿÿResponsible for meeting the objectives and targets of each campaign and measure the impact of all Retention activities in the business caseÿ?ÿÿÿDevelop value propositions for optimizing conversations and retargeting campaigns for new customers and reactivate lapsed customersÿ?ÿÿÿCreate a sustainable division wide aftersales service offering, e.g. service maintenance contracts, roadside assistance program.ÿ?ÿÿÿCoordinates Service offers with Sales, Aftersales, Insurance companies and Financial Servicesÿ?ÿÿÿAlign products and service pricing with the Pricing teamÿ?ÿÿÿKey resource for customer insight and behavioural trends, conducting regular ?deep-dive? analysis to shed light on observed trends that may not be immediately understoodÿ?ÿÿÿTrack customer issues through Inbound, outbound, and all customer touch points to ensure any customer issues that may result in inactivity are highlighted and resolved.ÿ?ÿÿÿLiaise with Call centre department to ensure execution excellence for all retention outbound campaigns/calls to drive KPI?sÿÿ
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