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Econometrician | Al Futtaim Automotive | UAE

1.00 to 10.00 Years   United Arab Emirates   25 Oct, 2021
Al Futtaim Group
1 Jobs Openings
Job LocationUnited Arab Emirates
EducationNot Mentioned
SalaryNot Mentioned
IndustryAccounting
Functional AreaNot Mentioned

Job Description

About the Role.The role will be strategic in nature and a key focal point across the marketing and commercial divisions acting as the voice of the division with senior stakeholders up to and including Executive Director levels. This will be achieved through developing, owning, and embedding statistical modelling into media budget planning, forecasting, and planning decisions.?Some Key Responsibilities:

  • Commercializing predictive and descriptive models and insight, driving the strategic agenda for the division as a whole and a step-change in how to deliver optimum commercial value across the business.
  • Develop, own, and transform the marketing effectiveness agenda for AFA Marketing CoE.
  • Own Analytics budgets, sufficiency studies, and marketing mix modelling projects
  • Work with the effectiveness lead to develop new modelling/analytical solutions which we can leverage into new analytics initiatives
  • Produce and manage project timelines agreed by internal and external clients with key deliverables at specified stages. Ensure the project timeline is followed and the team are on track for delivery at all stages
  • Build trusted relationship with key marketing/business contacts for the day to day delivery of modelling projects whilst developing a clear understanding of their business.
  • Work with the media agency to implement learnings from the MMM studies.
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