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Assistant Brand Manager - Dairy (Coastal Arabia)

1.00 to 3.00 Years   United Arab Emirates,Dubai   07 Nov, 2023
Nestle AG
Job LocationUnited Arab Emirates,Dubai
EducationNot Mentioned
SalaryNot Mentioned
IndustryFMCG
Functional AreaNot Mentioned

Job Description

Cluster Assistant Brand Manager - Dairy POSITION SNAPSHOTLocation: Coastal Arabia ClusterPOSITION SUMMARYWe are seeking a talented and driven Assistant Brand Manager to join our team. In this role, you will have the opportunity to contribute to shaping the future of our brands by supporting onthe activation of strategies, plans and coordinating/executing consumer engagement initiatives. If you have a passion for marketing, a creative mindset, and a desire to make an impact, we encourage you to apply!A DAY IN THE LIFE

  • Brand performance and analysis to support in insights generation and build Consumer and Shopper Centricity i.e. Data gathering /analysis (retail audit/ sales/ research) in coordination with the research team, brand team & channel development teams (CDT).
  • Assists in the execution of the different consumer and shopper researches to help identify Innovation renovation and communications opportunities
  • Supports the shopper and consumer engagement activations (i.e. sampling plans, promotions, partnerships) in store, on ground and on e-commerce, in full coordination with brand team, CDT, Media and Brand Activation teams, following the over-arching Brand Essence and Big Idea.
  • Liaises with several agencies, content studio(s), regional Head Office teams on the consumer communication and execution (i.e. point of sale material, digital & influencer campaigns and on-ground brand activations, supported in the execution by the Activation & Promotion team (A&P).
  • Supports in the local innovation & renovation projects: accountable for packaging delivery for the dedicated SKUs in the cluster & the full coordination for launch plan execution and follow-up.
  • Close follow-up with CDTs & A&P: alignment on the activities, calendars, implementations to ensure adherence to the yearly plan, with needed corrective actions.
  • Marketing Budget tracking to ensure full adherence to yearly plans, with the support of teams admin on the PR/PO process.
What will make you successful
  • 1-2 years overall experience in marketing or 3 years in other function ideally in Sales at Nestl or equivalent FMCG.
  • Higher education in business management and marketing.
  • Strong learning agility.
  • Project management skills.
  • Strong relationship management and communication skills.
  • Experience in pure digital & social marketing is a plus.

Keyskills :
Renovation Innovation Relationship Management Sales Project Management social marketing Digital Marketing Communication Marketing

About Company

As the world’s largest food and beverage company we are driven by a simple aim: unlocking the power of food to enhance quality of life for everyone, today and for generations to come. To deliver on this, we serve with passion, with a spirit of excellence, offering products and services for all stages of life, every moment of the day, helping people care for themselves and their families. Our culture is based on our values rooted in respect: respect for ourselves, respect for others, respect for diversity and respect for the future.

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