Senior Brand Manager and€“ GCBM & DCOM

Job Description

Are You Ready to Make It Happen at Mondelz InternationalJoin our Mission to Lead the Future of Snacking. Make It With Pride.Working with cross-functional and regional teams, you implement a portfolio strategy that is aligned with the brand vision to drive sustainable growth. You support profit and loss management and future business development plans and objectives including new product development and platform opportunities.How You Will ContributeWorking with other internal stakeholders, you will support the brand portfolio strategy and priorities to enable consumer-centric brand portfolio growth. You will develop annual plans, setting objectives and allocating resources. In addition, you will offer recommendations for integrated commercial plans, develop and execute marketing plans that deliver on revenue and profit forecasts, and share objectives. Based on your deep consumer insights and brand positioning, you will develop and implement integrated marketing communications and 360 degree campaigns.What You Will BringA desire to drive your future and accelerate your career and the following experience and knowledge:

• Consumer behavior, preferably in the consumer goods sector in matrix environment
• Developing a seamless consumer experience
• Managing business objectives beyond brand and budget
• Analytics and creativitya balance of commercial and strategic acumen
• Leading and influencing teams
• Communicating effectively, verbally and in writing, and executive presentation skills
• Markets with diverse economic environments a distinct advantage

More About This RoleWhat you need to know about this position:

• Lead brand strategy and priorities to enable consumer-centric brand growth for Invest brands Tang and Sustain brands Philadelphia, Dreamwhip & Halls.
• Develop and execute annual marketing plans that deliver on revenue forecasts, and shares .
• Develop annual plans, setting objectives and allocating resources.
• Based on your deep consumer insights and brand positioning, role out best in class local amplification of campaigns implement integrated marketing 360 degree campaigns.
• Lead the local innovation agenda and support cross-functional teams for designing locally relevant 4-2-1 plans.
• Responsible for all aspects of A&C for the respective portfolio.
• Build short term (AC) and long term strategy(Vision2030) for the brand portfolio.
• Responsible for leading planning and execution with all external agencies including Media, Activation & influencer agencies
• Marketing Lead for developing consumer centric programs for all categories including Biscuits, Chocolates, Beverages & Meals for Digital Commerce.
• Develop annual SAMP and deliver with BIC execution.
• Lead designing exclusive bundles for DCOM on all aspects including I2M.
• Design content & artworks related to flywheel and all DCOM activations.
• Work with cross functional Ecommerce team to drive the growth ambition.

Education / Certifications:Bachelors and/or Masters Degree in Marketing or equivalentJob specific requirements:

• Ideally 8-10 years of commercial experience with assignments in marketing preferably as a Brand Manager on a big global or regional brand.
• Working effectively with other marketing disciplines and with cross-functional teams.
• Working with media & creative agencies.
• Analytical and creative skillsa balance of commercial and strategic acumen.
• Communicating effectively, verbally and in writing, and executive presentation skills.
• Extensive exposure of Digital Media & Ecommerce.
• Arabic language speaker is a must.

No Relocation support availableBusiness Unit SummaryMondelz International in the Middle East, North Africa and Pakistan serves the Middle East and Africa markets as well as Australia, New Zealand, the UK and Canada. Headquartered in Dubai, UAE, we have more than 2600 employees working across seven plants and six commercial offices; we make, bake, sell and deliver our products to customers. We are market leaders in key snacking categories with iconic global and local brands including Cadbury Dairy Milk chocolate, Milka, Oreo and belVita biscuits, Barni Cakes,Tang powdered beverage, Chiclets and Trident gum and Halls candy.Mondelz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.Job TypeRegularBrand & Portfolio ManagementMarketing

Keyskills :
Marketing Communications Verbal Communication Marketing Analytics Marketing Agency Management portfolio strategy Innovation Digital Media influencer marketing Beverages Marketing Research Executive Presentation Skills Marketing Strategy New P

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