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Senior Creative Copywriter

3.00 to 5.00 Years   Riyadh Saudi Arabia   09 Nov, 2023
Job LocationRiyadh Saudi Arabia
EducationBachelor's degree / higher diploma
SalaryNot Mentioned
IndustryMarketing
Functional AreaNot Mentioned

Job Description

Job Purpose:˙Senior creative copywriters play a vital role in effectively shaping the brand and story˙and conveying its message to the public. Their ability to create engaging and compelling content is essential to marketing and advertising success.Senior creative copywriters are responsible for crafting compelling and persuasive written content for various media and marketing materials.˙

  • ˙Content creation: writing interesting and original content for advertisements, marketing campaigns, websites, social media, email marketing, and other promotional materials.
  • Concept development: Brainstorming and developing creative concepts and ideas brand messages and goals.
  • Brand Consistency: Ensuring that the tone, style, and messaging of written content is consistent with brand identity and guidelines.
  • Headlines and Taglines: Create headlines and catchy Taglines to convey the message effectively.
  • Storytelling: Using storytelling techniques to create stories that resonate with your target audience and evoke emotional responses.
  • ˙Adaptation: Adapt content to different platforms and channels, taking into account the uniqueness of everyones requirements.
  • SEO Optimization: Incorporating Search Engine Optimization (SEO) techniques to improve the visibility of web content in search engine results.
  • Research: Conducting research to gather information and views about the target audience, industry trends, and competitors.
  • Editing and Proofreading: Checking and editing copy for accuracy, grammar, spelling, and style consistency.
  • Collaboration: close collaboration with designers, art directors, and other creative professionals integrating written content with visual elements.
  • Working with clients: Working with clients or account managers to understand their goals and incorporate their feedback.
  • Deadlines: Meet strict deadlines and maintain copy quality and creativity.
  • Tone and Voice: define and maintain an appropriate tone and voice for the brand, whether it is formal, casual, humorous, or informative.
  • Trend Awareness: Stay up to date on industry and content marketing trends to incorporate new ideas for writing
  • Communication strategy: Develop communication strategies that resonate with the target audience and control the desired actions.
  • Compliance: ensuring copy complies with relevant laws and ethical guidelines such as advertising standards and data protection regulations.
Required Qualifications:˙
  • Bachelors degree in public relations, Marketing, Communications, or a related field.
  • At least 3 years of experience in creative copywriting
Location:Riyadh, SARange of Salary: 13,000 SAR˙

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