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Senior Marketing Executive

2.00 to 5.00 Years   Riyadh, Saudi Arabia   14 Sep, 2023
Apparel Group
1 Jobs Openings
Job LocationRiyadh, Saudi Arabia
EducationNot Mentioned
SalaryNot Mentioned
IndustryFood & Beverage Production; Catering, Food Service, & Restaurant
Functional AreaNot Mentioned

Job Description

POSITION OBJECTIVE: As part of a team, having senior mentors and guidance, he or she will be responsible for activating and executing integrated campaigns and utilising technical marketing expertise towards effective product promotions and marketing tactics.Key activitiesMarket Research

  • Identify current market trends, gather competitor?s data, identify consumer insights to increase brand penetration, visitation and loyalty in the market
  • Collect and assess industry information and market trends, such that he or she then deliver substatial suggestions to the team and line manager
  • Keep abreast of customer and communication trends, so to use learnings and inspiration from the same when developing internal tactics and strategies
Field support
  • Design, develop, and implement marketing activities and materials such as brochures, audio/ visual materials; Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.); assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
  • Review business results and ensure the adherence of the marketing activities and plans.
  • Execute the routine tasks, including performance tracking, internal work process, payment and contract control, etc.
  • Undertake individual tasks of a marketing plan as assigned
  • Liaise with the media, advertising agencies, public relations firms. regional team, HQ global marketing team, sales team, and marketing partners to assist all marketing activities; Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts; Liaise with external vendors to execute promotional events and campaigns
Marketing analytics and reporting
  • Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies AG Caf‚ International Management LTD V1.0 2
Communication boundaries Internal: OperationsExternal: Media and advertising agencies, PR and activation firms, etcQualifications:BSc/BA in marketing, communications or equivalentExperience: 2-4 years of experience in a related functionMust be based in KSA or Willing to relocate in KSA

Keyskills :

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