Serves customers by selling products and meeting customer needs
Services existing accounts, obtains orders, and establishes new accounts by planning and organizing daily work schedules to call on existing or potential sales outlets and other trade factors
Adjusts content of sales presentations by studying the type of sales outlet or trade factor
Focuses sales efforts by studying existing and potential volume of dealers
Submits orders by referring to price lists and product literature
Keeps management informed by submitting activity and results reports, such as daily call reports, weekly work plans, and monthly and annual territory analyses
Monitors competition by gathering current marketplace information on pricing, products, new products, delivery schedules, and merchandising techniques