Participates in the development of key objectives, sales plans and policies in collaboration with senior management
Lay out the general policies of the sales department, and sets the procedures in cooperation with other departments.
Supervises the preparation and implementation of promotion plans, advertising and sales offers in coordination with senior management
Analyzes the results of evaluating market reactions to advertising methods, with a view to reviewing the marketing variables and competitive strategies.
Establish a comprehensive database about the markets and competitors, and all related to the products, prices and marketing plans of competitors, geographical areas and their distribution and analysis of the data collected.
Supervises the search of new clients and strengthening the relationships with existing one.
Oversees on identifying the suitable sales areas, and dividing the market into sectors, to benefit from the largest number of customers as possible.
Participates in selecting and training the marketing and sales staff, and identifying their needs.
Monitor and evaluate the performance of marketing and sales staff and improve their skills.
Holds regular meetings for marketing and sales staff to discuss the business process and the possibility to implement the plan agreed on.
Ensures effective control over marketing activities and corrective actions that ensure the achievement of marketing objectives in accordance with the plan.
Prepares periodic reports on Sales Department works, including all the achievements, obstacles and solutions proposed for the development of work and performance and submitted to the General manger.
Carry out similar duties that may fall under his responsibility
