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Marketing Manager Performance Marketing

1.00 to 10.00 Years   Riyadh, Saudi Arabia   10 Oct, 2023
Job LocationRiyadh, Saudi Arabia
EducationNot Mentioned
SalaryNot Mentioned
IndustryOther Healthcare Services
Functional AreaNot Mentioned

Job Description

Responsible for planning, implementing, and optimizing our digital marketing strategies to acquire new patients and enhance our online presence. You will work closely with cross-functional teams to ensure that our performance marketing efforts align with our business goals and deliver measurable results.Client DetailsThe largest chain of medical clinics in the Kingdom of Saudi Arabia, dedicated to delivering top-quality healthcare services to our patients.DescriptionDevelop and execute a comprehensive performance marketing strategy focused on patient acquisition, lead generation, and ROI optimization.Identify key performance indicators (KPIs) and benchmarks to measure the effectiveness of campaigns.Plan, execute, and optimize digital advertising campaigns across various channels, including PPC, social media advertising, display, and retargeting.Manage budgets effectively, ensuring maximum ROI and cost-efficiency.Oversee SEO and SEM strategies to improve organic search rankings and drive relevant traffic to our website.Collaborate with content and technical teams to optimize website performance.Monitor and analyze campaign performance data using tools such as Google Analytics, AdWords, and other marketing analytics platforms.Prepare regular reports and present insights to leadership, recommending actionable improvements.ProfileBachelors degree in Marketing, Business, or a related field (Masters degree is a plus).Proven experience in performance marketing, with a focus on digital advertising and online lead generation.Strong understanding of digital marketing platforms, analytics, and tools.Proficiency in using digital advertising platforms such as Google Ads, Facebook Ads Manager, and others.Excellent analytical and data-driven decision-making skills.Demonstrated ability to manage and mentor a high-performing team.Knowledge of the healthcare or medical industry is a plus.Fluency in both Arabic and English is preferred.Job OfferCompetitive salary and performance-based bonuses.Comprehensive healthcare benefits.Opportunities for career growth and development within a leading healthcare organization.A collaborative and innovative work environment.

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