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Head of Social Media

1.00 to 10.00 Years   Riyadh, Saudi Arabia   30 Jun, 2022
Job LocationRiyadh, Saudi Arabia
EducationNot Mentioned
SalaryNot Mentioned
IndustryMarketing
Functional AreaNot Mentioned

Job Description

Position Description:This position holds critical value for the company to drive brand awareness and affinity among our current and potential customers. The candidate would hold the position of social media head, which includes managing and growing the Almosafer online presence across all popular social media platforms and engaging with customers (KSA+ UAE + KW) Markets. The role is responsible for developing a strategy, producing good content and analyzing data along with developing and executing influencer campaigns to reach the desired target audiences through organic outreach campaigns. This person will lead a team of social media Rockstars.Job Responsibilities:

  • Create and implement social media strategy that is aligned with company objectives.
  • Assist the team to generate inspirational and impactful content on all social media platforms on a monthly basis, based on organic outreach, whilst recommending which campaigns to boost if relevant
  • Train the team to improve social media accounts? supervision posts to ensure the design and brand consistency.
  • Key stakeholder in annual marketing plans along with brand and digital divisions
  • Recommend and implement new initiatives to develop brand awareness.
  • Identify and analyze new and emerging platforms and their potential
  • Supervise all aspects of social media interaction between customers and the company, and ensure a positive sentiment.
  • Keep updated on the best practices and emerging trends in social media.
  • Monitor, analyze and report the performance of social media platforms using tools such as Talkwalker tool insights.
  • Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activities using social listening tools
  • Analyze competitor activities in social media and submit monthly reports.
  • Identify and build long term relationships with influencers.
  • Develop and execute influencer marketing strategies and creative campaigns.
  • Brainstorm new, creative approaches to influencer campaigns.
  • Submit monthly reports of influencers performance.
  • Leading and training a team of Marketing associates.

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