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Digital Marketing Specialist

3.00 to 5.00 Years   Riyadh, Saudi Arabia   18 Nov, 2021
Logicom Distribution
1 Jobs Openings
Job LocationRiyadh, Saudi Arabia
EducationBachelor's degree / higher diploma
SalaryNot Mentioned
IndustryIT Services
Functional AreaNot Mentioned

Job Description

Job OverviewThe incumbent will lead our marketing efforts using new media and digital tools. Also to creatively handle various online marketing tools, like websites etc. He/she will work with different teams to coordinate our marketing, advertising and promotional activities.Duties and Responsibilities

  • Primary task is to use the digital tools of Logicom to increase marketing performance through the usage of digital methods and though writing and updating content.
  • Design and operation of digital activities
  • Design of digital campaigns and implementation using the company?s digital tools
  • Landing pages design and preparation (factory approach) for each digital campaign, on the company?s CMS.
  • Maintaining the email management database OF KSA.
  • Ensuring GDPR compliance across all digital channels, including proper opt-ins the email database and monitoring compliance in all digital channels.
  • Running the local digital tools.
  • Responsible for content creation and editing for all digital channels.
  • Continuously making recommendations for continuous improvement of the company?s digital tools and methods, and taking the responsibility to execute (after management approval where needed).
  • Researching, sourcing, writing and editing interesting content to be published with content management software (CMS).?
  • Craft and send out email newsletters, promotions, and online outreach campaigns by using the same CMS software and other on-line tools.
  • Write and update the content of the local website.
  • Coordinate with other company potential content writers across the company to put out new content.
  • Identifying new content opportunities, exploring ways to repurpose existing content throughout the site, monitoring website traffic, monitoring social media, responding to website feedback, and implementing changes to the sites layout and content based on website analytics and usability testing.
  • Making changes or implementing new developments with the technical team, under the guidelines of management.

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