| Job Location | Riyadh, Saudi Arabia |
| Education | Not Mentioned |
| Salary | Not Mentioned |
| Industry | Telecommunications |
| Functional Area | Not Mentioned |
Position Responsibilities:Translate digital campaign strategy into a strong media and implementation planDevelop campaign goals and KPIs to drive business growth, acquisition, user engagement, churn reductions and brand awareness across all digital paid channelWork closely with media agency to define and quantify target audience across media channels? and inform campaign set-upDefine channel investment level across campaign and phases based on strategy, plan and quantified audienceCollaborate with Content Team to deliver integrated media-content plan (regional and local)Liaise with local Digital Marketing Managers on overall plan, investment, content integration, amplification schedule and reportingHigh energy and strong collaboration skills to work closely with local market teams and deliver compelling resultsDrive weekly, monthly, quarterly optimization tactics to consistently identify best performing digital channels that drive ROIInterpret campaign performance data and drive actionable insights that can feed into digital strategies, channel performance and campaign optimizationsReview and verify correct content (post) usage and landing page against planTrack investment progress, channel performance progress, content & message performance and Audience performanceDrive incremental actionable insights through web analytics and competitive landscape benchmarking to improve traffic acquisition, user experience and platform capabilitiesWork collaboratively with cross-functional teams to drive landing page/ad creative/product feed optimization to improve channel performance, onboard new partners, maintain accurate reportingOversee and allocate media budget across Paid Social, Paid Search, Display, Video and other paid media channelsCollaborate with broader marketing team on attribution models, analytics, audience segmentation, messaging, promotions, and retention strategies.Build relationships with all media agency and manage the day-to-day agency requirements.?
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