Manage the digital footprint across (covering areas from App , Eshop , Portal , web presence over social media, self care machines, ) as a key element of improving the Customer Experience and increase revenue potential, while at the same time reducing OPEX and increase agility. To monitor the performance of digital channels and to ensure high standards of customer satisfaction and consistent experience across all digital channels.
Develop and implement Digital Channels targets and initiatives Participate in the Department’s budget planning phase in order to ensure sufficiency of allocated budget to meet the Department’s goals
Lead the development of Digital Channels strategies that effectively support the attainment of the Departments business goals
Manage implementation of Digital Channel strategy through a Channel Approach ensuring consistent Experience.
