Align digital and social media plans with the concerned parties.
Liaise and monitor the work of the external digital media agency.
Collaborate with internal teams to develop, plan & implement digital marketing campaigns to build & enhance product brand awareness, generate qualified leads, and optimize user experiences to support business growth.
Coordinating with social media influencers and plan for the entire year plan and suggesting best options.
Managing brand?s websites and track performance, the conversion rate for improvement, including SEO/SEM.
Increase website traffic and maximize social media followers, SOV, and SOE with relevant content.
Identify trends and analyze social media insights to optimize spending and performance to guide future social media campaigns.
Monitor customer inquiries and complaints on social media, assuring that communication is carried out according to company regulations and handled effectively.
Keep up-to-date with the latest trends and best practices in online marketing and measurement.
Utilize all technical resources, plan and control related budgets, build reporting systems to measure ROI on various platforms and relevant expenses.
Follow-up on agency?s inquiries, plans, and executions, including submission of relevant reports on time and accurately.
Collaborate with agencies and other vendor partners on digital media plans and initiatives.
Effectively manage the delivery of digital solutions, identifying priorities and understanding their interdependencies and resource requirements.
Comprehensive post-campaign media and performance analysis monthly (Best performing platforms ? Key Learnings ? Conversions
