Online Marketing Executive Alo Yoga UAE

Job Description

Your Experience LevelOnline Marketing Executive - Alo Yoga - UAEJob Number:572750 Work type:Permanent - Full Time Location:UAE Categories:Fashion, Mid-Senior LevelRole Profile:The Marketing Executive online is responsible for the day-to-day, hands-on execution of email marketing programs (newsletter and eCRM) in support of company and Central eCommerce objectives. Additionally, this individual maintains a current understanding of email marketing best practices and applies them to the execution of email campaigns in collaboration with the Email Marketing Manager.Key Performance Area:* Performs day-to-day email marketing activities including, but not limited to, email campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns.* Will work closely with web store trading teams to build programs and initiatives for lead acquisition and delivering increasingly personalized mobile first email newsletters and triggered eCRM email campaigns.* Will be responsible for planning & implementing various email campaigns for multiple web store brands which includes creating programs from concept to design or optimizing current programs, determining target audience based on preference and behaviors, monitoring data and data process flows, scheduling campaigns (bulk and triggered) and tracking results.* Manages the planning, briefing and co-ordination of email content & design through approvals to timely execution with a focus on channel and campaign performance management KPI?s for multiple web store brands in MENA.* Will be knowledgeable of subscriber database list management with the ability to understand and build programs that involve multiple variables.* Constantly review existing email programs, automation and campaigns with a view to identify opportunities to improve efficiency and increase existing customer and subscriber engagement.* QA all emails to ensure accuracy of content, pricing, legal compliance and segmentation.* Will measure performance and identify areas of improvement for the email program, including; design, content, reporting and identify opportunities to enhance and maximize ROI.* Maintain and execute on-going test/learn approach to continuous improvement* Manage multiple, highly detailed tasks accurately while reacting with urgency and reprioritizing as needed to ensure all objectives and email campaign deadlines are met.* Collection of promotional and product details and assets for emails, target landing pages and submitting request through internal submission process to design and localization teams. Working closely with internal teams (CMD) and host brands (where applicable) for approval.Experience and knowledge:* 2+ years of marketing experience, with at least 1 year in B2C Email marketing.* Ideal candidate comes from pure play or omnichannel business to consumer retailer.Skills:* Demonstrated ability to think creatively, strong organization and analytic skills. Teamwork skills essential, strong interpersonal skills and the ability to work well with cross functional teams as well as individually to drive results. Solid problem solving skills, sharp analytical sk Performs day-to-day email marketing activities including, but not limited to, email campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns. ? Will work closely with web store trading teams to build programs and initiatives for lead acquisition and delivering increasingly personalized mobile first email newsletters and triggered eCRM email campaigns. ? Will be responsible for planning & implementing various email campaigns for multiple web store brands which includes creating programs from concept to design or optimizing current programs, determining target audience based on preference and behaviors, monitoring data and data process flows, scheduling campaigns (bulk and triggered) and tracking results. ? Manages the planning, briefing and co-ordination of email content & design through approvals to timely execution with a focus on channel and campaign performance management KPI?s for multiple web store brands in MENA. ? Will be knowledgeable of subscriber database list management with the ability to understand and build programs that involve multiple variables. ? Constantly review existing email programs, automation and campaigns with a view to identify opportunities to improve efficiency and increase existing customer and subscriber engagement. ? Maintenance of daily tasks across specific email programs ensuring that timelines are followed and deadlines are met. ? QA all emails to ensure accuracy of content, pricing, legal compliance and segmentation. ? Will measure performance and identify areas of improvement for the email program, including; design, content, reporting and identify opportunities to enhance and maximize ROI. ? Maintain and execute on-going test/learn approach to continuous improvement. ? Attend weekly marketing team meetings to provide status updates on projects and kick-off campaigns. ? Manage multiple, highly detailed tasks accurately while reacting with urgency and reprioritizing as needed to ensure all objectives and email campaign deadlines are met. ? Collection of promotional and product details and assets for emails, target landing pages and submitting request through internal submission process to design and JOB DESCRIPTION Marketing Executive-Online Career Level ? Professional Approved ? For Internal Use Only Page 2 of 2 localization teams. Working closely with internal teams (CMD) and host brands (where applicable) for approval.Advertised:18 Aug 2022 Arabian Standard TimeApplications close:17 Sep 2022 Arabian Standard TimeShare this:| Position Location Closes UAE 17 Sep 2022 Online Marketing Executive - Alo Yoga - UAE Position Location Closes UAE 17 Sep 2022 Online Marketing Executive - Alo Yoga - UAE

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