Perform required market research activities to understand Market Trends and develop and support Andalus Electronics marketing strategies and plans, in addition to research requirements from other departments.
Implement marketing promotions consisting of the following activities: advertising in publications, preparing brochures, and developing other promotional vehicles through advertising agencies (If deemed necessary).
Maintain a database of preferred agencies (advertising, promotions, etc?) and build strong relations with such agencies to support Andalus Electronics in its marketing requirements.
Present the advertising campaigns including creative concepts and executions, media plan, and budget information to the Direct Manager for review and approval.
Review new concepts and ideas related to Andalus Electronics Brands in coordination with the Direct Manager.
Ensure all publications are printed on schedule and according to budgetary requirements.
Prepare publicity brochures, hand-outs, direct mail leaflets, promotional videos, photographs, multimedia, etc. as requested by the Direct Manager.
Update information on Andalus Electronics website regularly to ensure the availability & accuracy of all Andalus Electronics data resources.
Perform other duties related to the job as assigned by the Direct Manager.
