Marketing Executive

Job Description

Consumers everywhere are increasingly conscious of the quality of the food they eat. Puratos develops, produces and distributes a unique range of ingredients for bakers, pastry-chefs and chocolatiers who demand the very highest quality.Founded in Belgium in 1919, Puratos is growing rapidly with almost 9,000 employees in 70 countries, with a consolidated turnover of ?2 billion in 2018. Our passion for innovation, pioneering spirit and core values continue to propel our global ambitions. This, coupled with our commitment to our communities is what makes working at Puratos so magical.Position OverviewBased at BanoPuratos in Kuwait, in order to further strengthen our Kuwaiti team, we are currently seeking a:Marketing Executive(Kuwait)Contribute to the development of the marketing strategies, understand impact of marketing plans and programs on business outcomes. Stay informed about the market, industry trends, and the competitive landscape, while helping strategize and implement marketing, branding, and advertising programmes. Finally, act as the intermediary between creative and sales teams.Key TasksCreate and develop content and stories for a variety of internal and external channels that will connect with audiencesAnalyze media trends and assist in the research and implementation of new media strategy for BanoPuratos Kuwait.Lead logistics execution for all events, sponsorship programs, festivals, etc. including venue organization, materials ordering, scheduling and attendance, database management, etc.Prepare marketing activity reports and metrics for measuring marketing programs and plans.Manage the content of the website and social media platforms to ensure that they are current, dynamic, relevant, and in alignment with the marketing strategiesKeep promotional materials ready during various event and exhibitions by coordinating with the Regional Marketing Manager.Coordinate the production and effective distribution of marketing materials including leaflets, posters, flyers, newsletters, e-newsletters, othersMonitor competitive landscape to identify industry trends and best practicesIdentify sponsorship opportunities for implementation as needed for successful event executionAct as a point of contact with printing agencies, and promotional material suppliers in order to negotiate best terms and optimize the best exposure.Coordinate and attend events such as conferences, seminars, receptions, and exhibitionsKeep abreast of latest trends and best practices within the field and share lessons learned across the departmentJob Profile3 to 6 years of marketing experience.Bachelor degree in Marketing, or any related fieldFluent in English and ArabicKnowledge of web analytics toolsAbility to develop and manage digital marketing campaigns from the ideation till the executionCompetenciesShould have the ability to develop multimedia contentShould have good planning and organizational skills.Should have good commination and presenting skills.Should have good interpersonal, negotiation and communication skills.Should have the ability to manage multiple tasks involving internal and external partners

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