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Marketing a Communications Manager

10.00 to 0.00 Years   Kuwait   28 Aug, 2022
International University in Kuwait (IUK)
1 Jobs Openings
Job LocationKuwait
EducationBachelor's degree / higher diploma
SalaryNot Mentioned
IndustryHigher Education
Functional AreaNot Mentioned

Job Description

The International University of Science & Technology in Kuwait (IUK) is a newly established private university in Kuwait, with a new Campus located in the heart of Kuwait near the Avenues Mall. Fully accredited by the Private Universities Council (PUC), the university offers a wide range of academic programs in Engineering, Business, and Arts and Social Sciences.IUK is looking for a dynamic and experienced Marketing and Communications manager who will oversee and manage all the functions and aspects of the department at the University, and provide leadership and support for the Marketing and Communications team.Position SummaryThe main role of the Marketing Manager at IUK is to lead, supervise and manage all the aspects and functions of the Marketing and Communications department. The main role of the Marketing and Communications Manager at IUK is toprovide leadership for the marketing team, set its strategic plan and goals, execute the annual plans,design and implement IUK?s branding plan,and supervise and manage the department.He/She will closely collaborate with the senior management, the academic departments, and other different administrative departments at the university to build IUK?s image and its presence in Kuwait, regionally, and internationally.Responsibilities

  • Lead and supervise the development of IUKs Marketing & Communications Strategic Plan
  • Supervise the collection and evaluation of market research and competitor data to feed into marketing and communications strategy
  • Develop and manage the Marketing & Communications department budget
  • Connect and network with students, parents, and industry.
  • Plan and coordinate the Student Recruitment Campaign
  • Develop and supervise IUK branding plan
  • Evaluate staff performance and plan their professional development activities;
  • Maintain the content of IUK?s website
  • Make recommendations for continuously improving the image of IUK on the website
  • Participate in the development and policies & procedures for Marketing & Communications and oversee adherence to practices
  • Oversee sponsorship of events and coordinate participation in Fairs to achieve enrolment goals
  • Coordinate needs for IUK?s publications (brochures, posters, etc.)
  • Supervise all IUK?s publications to ensure consistency.
  • Ensure that the university marketing strategy and plans are properly coordinated with and communicated to all departments
  • Oversee production of publications and coordinate with advertising agencies to ensure efficiency and adherence to budgets
  • Develop and maintain a stock of promotional material (brochures, posters, banners)

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