Cluster Director Of Sales Marketing

Job Description

IHG? is one of the world?s leading hotel companies, with a promise to provide True Hospitality for everyone. Making everyone feel welcome and cared for, recognised and respected, whoever and wherever they are in the world. Our brands are well-known and loved the world over - Regent Hotels & Resorts, InterContinental? Hotels & Resorts, Kimpton? Hotels & Restaurants, Hotel Indigo?, EVEN? Hotels, HUALUXE? Hotels and Resorts, Crowne Plaza? Hotels & Resorts, voco? hotels, Holiday Inn?, Holiday Inn Express?, Holiday Inn Club Vacations?, Holiday Inn Resort?, avid? hotels, Staybridge Suites? and Candlewood Suites?.Join us and not only can you benefit from the world of variety and opportunity that comes with working for a global organisation, you can also look forward to being part of a company that will appreciate you for being you. We give you room to be yourself.Oversees and directs all aspects of the Sales and Marketing activities. Responsibilitiesinclude overseeing the planning and development of promotional strategies and marketing plans; oversee and assist with the development and implementation of the sales and marketing plan; management of the sales and marketing team and reporting on effectiveness of the plan. Responsibilities also require direct and routine interaction with Regional Sales and Marketing office.

• Responsible for preparing, presenting and managing the execution of the annual Sales Plan.
• To design and implement a continuous pro-active, selling strategy and action plan, which will drive the optimisation of hotel profits.
• To have the foresight to capture any unexpected opportunities, and implement recovery plans to counter act threats to business.
• Responsible for Rate preparation, Contract Development and Market Negotiations for local and international partners.
• Supervises preparations and definition of the Sales plan and manual for the department and participates in setting up the marketing policies, procedures and objectives
• Lead sales strategy meetings to provide input on weekly and overall sales strategy
• Maintains permanent files for all corporate, group and travel trade accounts with strong room/night potential.
• Actively lead and participates in sales calls with members of the Sales and Marketing team to acquire new business and/or close on business.
• Projects and prepares the participation procedure for domestic or international trade shows, fairs, exhibitions, workshops, roadshows, sales blitzes etc.
• Researches competitor?s sales team strategies to identify ways to grow occupancy and RevPAR and increase market share.
• Participates in sales calls with members of the Sales and Marketing team to acquire new business and/or close on business.
• In conjunction with the Revenue Manager/Front Office Manager and Food and Beverage Manager, maximize room inventory and event space.
• Establish and develop relationship management with key and potential providers, local organizations to ensure maximum business in all segments and to further increase brand product/awareness
• Ensure image and identity brand standards are maintained.
• Oversee preparation and review of action plans/targets for the sales team.
• Analyze and assess sales production versus targets and take necessary measures and actions to achieve planned goals/budget and departmental costs.
• Conduct periodic reviews to verify correctness of key account information.
• Review monthly and quarterly Sales reports detailing calls, results, follow-up and actions of the team
• Executes exemplary customer service to drive customer satisfaction and loyalty by assisting the customer and monitoring their satisfaction before and during their program/event.

Bachelor?s degree in Sales, Marketing or related field / 4 years of relevant experience or similar supervisory role, or an equivalent combination of education and work-related experience.Demonstrated ability to interact with customers, employees and third parties that reflects highly on the hotel, the brand and the Company. Problem solving, reasoning, motivating, organizational and training abilities. Proficient in the use of Microsoft Office. Good Communication and writing skills.

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