Brand Marketing Supervisor Kuwaiti

1.00 to 10.00 Years   Kuwait   05 Mar, 2024
Job LocationKuwait
EducationNot Mentioned
SalaryNot Mentioned
IndustryRetail & Wholesale
Functional AreaNot Mentioned

Job Description

  • Lead, mentor, and inspire a team of marketing professionals, social media specialists providing guidance and direction to achieve team and individual goals.
  • Foster a collaborative and innovative team culture that encourages creativity and professional growth.
  • Develop and implement brand marketing strategies to enhance brand visibility, awareness, and equity.
  • ˙Collaborate with senior management to define brand objectives and KPIs, ensuring alignment with overall business objectives.
  • Manage brand identity, ensuring consistency across all marketing channels and materials.
  • Work on brand positioning, messaging, and storytelling to differentiate the brand in the market.
  • Plan, execute, and oversee marketing campaigns, both online and offline, to promote the brand and its products or services.
  • Monitor campaign performance and make data-driven adjustments for optimization.
  • Stay up-to-date with industry trends and consumer insights to identify opportunities and threats.
  • Conduct market research and competitor analysis to inform marketing strategies.
  • Collaborate with product development, sales, and other teams to ensure brand alignment across all customer touchpoints.
  • ˙Work closely with the creative team & external agencies for branding and content development.
  • Manage and allocate the marketing budget efficiently, tracking expenditures and ROI.
  • Provide regular reports on the performance of marketing efforts, using data to make informed decisions.
  • Analyze results and adjust strategies as needed to meet objectives.
  • Develop and implement comprehensive social media marketing strategies aligned with the companys brand objectives and target audience.
  • Collaborate with the content team to create engaging, on-brand content that resonates with the target audience and adapts to different social media platforms.
  • Oversee the planning, execution, and optimization of social media campaigns, including paid advertising, to achieve specific brand and performance goals.
  • Monitor social media channels, engage with the audience, respond to inquiries, and manage the online community effectively.
  • Utilize social media analytics tools to track and analyze the performance of campaigns and content, providing actionable insights and recommendations for improvement.
  • Stay up-to-date with social media trends, algorithms, and emerging platforms, and leverage this knowledge to keep the brands presence fresh and innovative.
  • Ensure brand consistency and messaging alignment across all social media channels, maintaining a cohesive and compelling online identity.
  • Collaborate with cross-functional teams, including marketing, design, and sales, to ensure social media initiatives are integrated into broader marketing efforts.
  • Manage and allocate budgets effectively to maximize ROI on social media marketing efforts.

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