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Senior Manager Corporate Marketing #; in French

1.00 to 10.00 Years   Khobar, Saudi Arabia   30 Mar, 2022
Job LocationKhobar, Saudi Arabia
EducationNot Mentioned
SalaryNot Mentioned
IndustryOther Business Support Services
Functional AreaNot Mentioned

Job Description

Kempinski Al Othman HotelThe spectacular new five-star Kempinski Al Othman Hotel Al Khobar offers sweeping views over the Al Khobar skyline. A wide range ofrooms and suitesare available, as well as 18 stunning, designer-styledapartmentsthat combine the ultimate in elegance, space and comfort with all the services and amenities of a five-star hotel.Director of MarketingThe overall scope of the Director of Marketing is to assist the Director of Sales & Marketing to position and promote Kempinski Al Othman Hotel and its outlets as the market leader through marketing activities as well as to ensure compliance with the brand Kempinski.Key Responsibilities

  • Determines overall marketing campaign ROI. Monitors and reviews the response rates in order to improve and take corrective measures (where applicable).
  • Pro-actively promote Rooms, Food and Beverage including Banquet/Conferences, or any other current or forthcoming activities which lead to potential sources of business.
  • Conduct market analysis on a regular basis and especially before outlet opening or re-positioning.
  • Ensure hotel information is updated regularly on the intranet, kempinski.com and third party websites.
  • Implement advertising plan in strategic feeder market and supervise ROI and apply corrective measures if needed.
  • Ensure compliance with Corporate Identity guidelines.
  • Ensure all creatives are reviewed and approved by Corporate Marketing in a timely manner before advertising agency or printer proceeds.
  • Maintain updates of corporate marketing guidelines and inform colleagues.
  • Communicate and coordinate with internal departments, especially sales, Public Relations and web as well as creative agencies and suppliers.
  • Take part in marketing training programmes.
  • Keep updated with the latest developments in the hotel including all activities, promotions, rates of the hotel.
  • Additional responsibilities and tasks can be added at any time according to the needs of the business and of the hotel

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