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Deputy Marketing Manager

1.00 to 10.00 Years   Khobar, Saudi Arabia   21 May, 2023
Al-Rashed Group
1 Jobs Openings
Job LocationKhobar, Saudi Arabia
EducationNot Mentioned
SalaryNot Mentioned
IndustryMarketing
Functional AreaNot Mentioned

Job Description

As a Deputy Marketing Manager, your main responsibility will be to oversee and manage the performance marketing strategy for the companys online advertising campaigns, with a particular focus on PPC advertising. You will work closely with the Marketing Manager to identify opportunities for growth and optimization of the campaigns, and collaborate with the creative team to develop compelling ad copy and visuals.Responsibilities:

  • ú Develop and execute the PPC advertising strategy across multiple platforms (Google Ads, Bing Ads, Facebook Ads, etc.) to increase conversions, drive revenue, and achieve target KPIs.
  • ú Monitor and analyze campaign performance metrics (CPC, CTR, CPA, ROAS, etc.) and make data-driven decisions to optimize campaigns for maximum ROI.
  • ú Conduct keyword research and stay up-to-date with industry trends to identify new opportunities for growth and improvement.
  • ú Collaborate with the creative team to develop compelling ad copy and visuals that resonate with the target audience.
  • ú Manage the budget and bidding strategy for each campaign to ensure maximum efficiency and effectiveness.
  • ú Stay up-to-date with the latest developments in the PPC advertising landscape and implement best practices to stay ahead of the competition.
  • ú Provide regular reports on campaign performance and make recommendations for improvement to the Marketing Manager.

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