| Job Location | Dubai, United Arab Emirates |
| Education | Bachelor's degree / higher diploma |
| Salary | Not Mentioned |
| Industry | Other Business Support Services |
| Functional Area | Not Mentioned |
Marketing:?Develop the brand, core positioning, messaging and segmentation for our products?Develop and implement product go-to-market plans and sales support tools including launch collateral, customer touchpoints, mocks-ups, and corresponding ROI?Market Intelligence ?buyers/lease, competition, marketing trends for international markets.?Responsible for related events and exhibition planning and execution including project conceptualization, management, design, budget, execution and success measurement tools?Develop tailored content for presentations, datasheets, customer case studies that highlight the value proposition of the products?Branding:?Develop an international marketing strategy that will build a strong brand that is fit for purpose and will support our international sales objectives?Develop and implement a brand research, tracking programme that will monitor the brand and build an understanding of brand perception.?Make informed decisions on brand development, support new brand activities, ensure the brand values and culture are reflected accurately.?Liaise with legal to ensure the brand collateral is registered for trademark and intellectual property rights where necessary and that this value is understood
Keyskills :
Branding Marketing International Marketing
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