Ability to develop and implement a corporate social media strategy
Ability to monitor online activity across departments and geographical areas to ensure anyone using the company?s online tools is following established guidelines and best-practice rules
Encourage greater social media participation
Oversee one or more social media accounts for a business
Identify opportunities to influence public perception through audience engagement and publicly speaking about the brand?s social media strategy
Create and update social media posting schedules, reply to comments from subscribers or like tagged photos and coordinate with other professionals (bloggers, etc.) to market the brand and its products or services using social media