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Social Media Expert

1.00 to 10.00 Years   Dubai, United Arab Emirates   09 Oct, 2024
Bright Minds
1 Jobs Openings
Job LocationDubai, United Arab Emirates
EducationNot Mentioned
Salary$1,500 - $2,000
IndustryHigher Education
Functional AreaNot Mentioned

Job Description

Digital Marketing Expert (Social Media & PPC Campaign Management)We are looking for a Digital Marketing Expert to join our team and take full ownership of everything related to social media management and digital marketing campaigns. If youre a one-person powerhouse who can strategize, execute, and optimize digital marketing campaigns across multiple platforms, we want to hear from you!Key Responsibilities:

  • End-to-end management of Google Ads, Facebook Ads, and Ads campaigns (PPC)
  • Strategy development, budgeting, offer creation, landing page setup, and ad copywriting
  • Continuous tracking, analysis, and optimization of ad campaigns
  • Lead generation and management, ensuring high-quality leads are captured
  • Create graphic designs to create visually engaging ads
  • Conduct in-depth competitor research to identify new marketing strategies
  • Perform keyword research for high-converting keywords
  • SEO work, including landing page optimization and tracking improvements
  • Manage and implement tagging tools such as Google Tag Manager and Facebook Pixel
  • Direct and shoot content for YouTube videos, Instagram, Facebook, podcasts, and ads
Key Performance Indicators (KPIs):
  • Campaign Performance: CTR, Conversion Rate, CPC, ROAS
  • Lead Generation: Number of leads, lead quality
  • Ad Creativity: Engagement metrics, Ad Relevance Score, Quality Score
  • Competitor Analysis: Identifying new strategies and ideas
  • Innovation: Number of new marketing initiatives, creativity in messaging
  • Keyword Research: Contributing to SEO improvements and ranking
  • Team Collaboration: Effective teamwork with designers and SEO teams
  • Continuous Learning: Staying up to date with new strategies and marketing channels

Keyskills :

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