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Social Media & Content Specialist

1.00 to 10.00 Years   Dubai, United Arab Emirates   10 Nov, 2021
Job LocationDubai, United Arab Emirates
EducationBachelor's degree / higher diploma
SalaryNot Mentioned
IndustryDistribution, Supply Chain & Logistics; Mining & Quarrying
Functional AreaNot Mentioned

Job Description

About The CompanyWe are one of the leading Mineral Value Chain Conglomerates with headquarters in Dubai and sister companies under the umbrella, operating globally with 20 years of success, growth, and innovation, and an expansive operations network across the globe. At present, the Company is engaged in blockchain-technology-powered projects with an implementation plan for enhanced transparency and traceability.The RoleWe are looking to appoint a self-motivated, and creative content professional with expertise in social media, to help drive our social media activities and overall company presence in line with our vision and goals.?A wordsmith with exceptional English content writing skills for various types of pieces such as web pages, posters, newsletters, social media posts and other communication/content tasks as assigned by the Management. The right candidate will be a passionate and eager to engage on new projects while meeting the deadlines, work with people across a wide array of teams to amplify our corporate and consumer PR efforts. This position reports to the Group Business & Communications Manager. Furthermore, knowledge of cryptocurrency and blockchain technology is not mandatory, but will be a plus.The Criteria & ResponsibilitiesAs a Social Media & Content Specialist, you will:

  • Research industry-related topics
  • Prepare well-structured drafts using digital publishing platforms
  • Create visual content for various social media platforms with excellent judgement, instincts and a corporate feel for the social media landscape
  • Create and distribute marketing copy to advertise our company and products and also facilitate the communications
  • Interview industry professionals and incorporate their views in blog posts
  • Edit and proofread written pieces before publication
  • Conduct keyword research and use SEO guidelines to optimize content
  • Promote content on social networks and monitor engagement (e.g. comments and shares)
  • Identify customers? needs and recommend new topics
  • Coordinate with marketing and design teams to illustrate articles
  • Measure web traffic to content (e.g. conversion and bounce rates)
  • Update the websites as needed, and other tasks assigned by the management

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