Complete assessment of plots, including evaluations of the physical characteristics, location and context, visibility, access and circulation, etc.
Create a detailed design brief, incorporating product objectives, project and context description, collating all relevant background information and related documents, and defining the key design objectives and technical criteria.
In coordination with the Project Management department, define a set of detailed infrastructure, engineering, delivery or statutory considerations to be included in the design brief.
Design Process Management:
Guide projects from design vision to tender documentation, advising throughout construction.
Define timeframes, aspirations, and documentation requirements with consultants.
Ensure clear communication and documentation between stakeholders.
Lead project reviews for compliance with objectives, costs, efficiency, user experience, and aesthetics.
Conduct technical reviews on design criteria, performance, engineering coordination, and statutory issues.
Provide commentary on design deliverables for executive presentations.
Assess design changes and recommend actions.
Prepare executive presentations and involve relevant stakeholders.
Resolve feedback conflicts and secure necessary statutory approvals.
Develop marketing collateral for project launches.
Support the Definition of Development Briefs and Budgets:
Advise on various aspects of the development brief documents, including project positioning, development statistics targets, and project programme.
Identify and advise on key design, infrastructure, engineering, delivery or statutory considerations that have impact on the development strategy.
Conduct independent cost analysis and coordinate with the Commercial department for cost benchmarks to ensure suitability of targets.
Advise on project budget, including breakdowns of hard and soft costs.
Support return on investment calculations that model and evaluate the benefits of various product or design considerations within projects.
Research and Development:
Lead research on city and product design (smart technologies, mobility, sustainability, amenities).
Develop and refine departmental systems (guidelines, templates).
Advise on development briefs, budgets, and cost analysis.
