90% sales, carried out through telephone sales and some face-to-face meetings. Ability to source and close new business is essential. Ability to manage own sales pipeline.
10% support for other show team activities such as floor-plan management, or support of other events.
Source, manage and contract sales revenue to hit sales targets.
Ability to understand floor-plans is essential.
Ability to re-book onsite is essential.
A Sales Executive is responsible for finding and developing new business as well as for re-booking selected existing business.
The SE must understand consultative sales, but also be able to close and canvass quickly as well.
Develop ways to increase revenue through new sales activity: production of sales emails, sales brochure, competitive event strategy, overall new business generation.
Regularly feed financial information to the Exhibition Director
Enthusiasm, hungry sales approach and a pro-active attitude is essential.