| Job Location | Dubai, United Arab Emirates |
| Education | Not Mentioned |
| Salary | Not Mentioned |
| Industry | Recruitment & Employee Placement Agency |
| Functional Area | Not Mentioned |
Do you have a passion for technology and excel in consumer/retail marketing?Our Clientis looking for a highly skilled B2C marketing professional to join the EMEA South Retail & Online (R&O) Marketing Team to own all aspects of the regional marketing plan for the consumer/retail business across MEA. This will include ownership of channel marketing plans with key retailer partners (both online + offline), management ofstandalone & retailer co-op campaigns, and the coordination of local through-the-line marketing initiatives (e.g. digital/social media).You will be based in Dubai, will report to the Senior Manager, EMEA South of Retail & Online Marketing (based in France), and will be part of a global marketing organization.Job responsibilitiesThe role requires you to lead the consumer/retail marketing plan across MEA (mainly UAE, Turkey, KSA, South Africa)Main responsibilities include:?Execution of the R&O channel marketing plan, working directly with key retailers in key MEA countries to implement activities such as in-store displays & training,to-channel and through-channel communications, co-op sell-out campaigns and online initiatives?Working hand-in-hand with local sales account teams to develop & execute specific sell-out campaigns for priority partners, agreeing targets for run-rate uplift and measured against these?Identifying new opportunities for retail excellence within priority partners to drive incremental sell-out?Planning, delivering & measuring the effectiveness of digital campaigns with retail partners, and ensure that the Clients online presence is maximized within partner e-shops/e-commerce sites (brand pages, product detail pages or inclusion in partner online campaigns)?Through training & education, creating brand advocates amongst retail sales associate to help tell the brand story and drive sell through?Management of through-the-line marketing initiatives locally, including (but not limited to) digital retargeting campaigns, social media campaigns and email marketing?Coordination of the PR plan in collaboration with PR team?Negotiation & management of the overall MEA R&O marketing budget (including marketing opex, MSF, co-op funds and retail space fees)?Reporting on retail/online marketing execution and performance against agreed metrics on a monthly basis & attend MEA Quarterly Business Reviews
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