Strategic planning for UAE and International opportunities, for Tyres & Batteries as well as looking for opportunities to grow own principal brands.
Responsible for maintaining the smooth and efficient operations of the business, with responsibility for achieving the Tyres & Batteries division?s business objectives as well as stakeholder management.
?Key Responsibilities:Product Operations:?Product Planning strategy for Al-Futtaim Automotive tyres and batteries division through Al-Futtaim Automotive Principals.
Product Planning through Principals for Future Market Opportunities
New Products for the Battery Market
New Patterns for the Tyre Market
Product testing & Performance reporting
Product comparison analysis by eligible model fitment, OE Fit to RE Fit through PCR, TBR & OTR Opportunities
Product Quality Management
?Business Objectives & Market Operations:?To maximise the revenue potential from Al-Futtaim Automotive Tyres & Batteries to meet the Individual Brands Sales performance objectives within the UAE Market.
Market Share Analysis by Brand
Margin Analysis
Brand CI
Marketing campaigns to
Support Brand visibility & growth
Inventory Analysis through aged stock & DOT Code Management
Warranty Management for each Brand Principle, negotiating Warranty pay out rates
?Stakeholder/principle management:
Manage positive stakeholder relationships.
Ensure stakeholders P&L is positively maintained and sufficient margins as per objectives are met.
Develop and maintain a solid working relationship with the Principals and regional distributors.
Focus on driving performance through the Dealer network, Government and Corporate Channels.
Grow Principle relationships through Effective communication with stakeholders; timely, accurate and professional
Monthly dashboard reporting to Head of Whole Sales /stakeholders for Tyres & Batteries Sales & Market Share
Monthly Performance Reviews with Tyres & Battery teams
Quarterly performance Reviews through Principle Brands for Tyres & Batteries
Principal Contract Management through Distributor Agreements
Grow Principle relationships through Effective communication with stakeholders; timely, accurate and professional
Monthly dashboard reporting to Head of Whole Sales /stakeholders for Tyres & Batteries Sales & Market Share
Monthly Performance Reviews with Tyres & Battery teams
Quarterly performance Reviews through Principle Brands for Tyres & Batteries
Principal Contract Management through Distributor Agreements
?Brand Pricing:?Planning of annual pricing strategies along with pricing team for Al-Futtaim Automotive Tyres and Battery Division, ensuring achievement of annual budget and profits target set for the divisions.?
Product Price Negotiations through Brand Principles
Market Price Comparison Analysis OE to RE Brand Principles
Deliver against our people strategy, maintain positive associate engagement.
Strategy
Develop and implement long-term strategic goals and objectives to meet business and growth objectives:
B2B tyres & batteries
Sales strategy
International Strategy for Tyres and Batteries
Pricing strategy
Dealer network strategy
AFG group strategy
Market strategy for brand building/positioning
Review analysis of activities, costs, operations and forecast data to determine department or division progress toward stated goals and objectives.
??Process Quality:
Maintains a professional service by establishing and enforcing organization standards and Quality Standards
Ensure services and products offered are to the expected standards and optimize the way these products or services are delivered. Processes are as efficient and effective as possible and deliver the quality their customers expect.
Set Output KPIs that measure the success, quality and effectiveness of service delivery; specifically, whether agreed SLA standards are being achieved.
Department operations review ad feedback reports to stakeholders