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Marketing Performance Manager

1.00 to 10.00 Years   Dubai, United Arab Emirates   10 Sep, 2022
Informa PLC
1 Jobs Openings
Job LocationDubai, United Arab Emirates
EducationNot Mentioned
SalaryNot Mentioned
IndustryOther Business Support Services
Functional AreaNot Mentioned

Job Description

Company DescriptionThis role aims to ensure EMEA marketers can thrive and drive performance using our marketing technology. The Marketing Performance Manager will drive marketing excellence, best practices and technology adoption by offering training, troubleshooting and support across our key marketing platforms.Working closely with the business and platform owners to become a trusted and continuous source of knowledge across our marketing tech stack. They will provide regular, proactive communication to the marketing community and drive change and adoption of our processes and platforms to ensure we deliver results and grow our business.With the Marketing Performance Director, they will identify and communicate best practices in delivering optimised web experiences, marketing automation campaigns and data-driven decision making.Business Support

  • Act as the first point of contact for how do I enquiries from marketers
  • Act proactively as the link between marketing and app support teams
  • Ensure marketing users are effectively trained and confident in using marketing applications, primarily, but not limited to:
    • Adobe Experience Manager
    • Adobe Target
    • Adobe Analytics
    • Oracle Eloqua
  • Proactively monitor incidents and requests to improve service levels, workflows and training materials
  • Collaborate with Product, Data, and IT support teams to resolve or escalate issues
Communication
  • Create and maintain effective communication with marketers
  • Establish communication channels with Informas support teams
  • Provide and share insights to marketing teams across EMEA
Tactical Support
  • Provide support for our Adobe and Oracle products
  • Provide support and advice on data-related enquiries
  • Escalate major incidents to appropriate parties in line with agreed processes and procedures
  • Cascade divisional strategy and initiatives about marketing applications and processes to marketers
QualificationsSkills & Experience:
  • A degree in relevant business/technology discipline or certified marketing qualifications
  • Extensive experience in using marketing automation technology (preferably Eloqua)
  • Experience using Adobe Experience Manager and Adobe Target (or similar)
  • Experience in marketing analytics and reporting platforms
  • Experience in delivering training, running workshops and facilitating learning experiences
  • Strong presentation and storytelling skills
  • Experience in email design or basic skills in HTML and CSS
Additional InformationWe know that sometimes the perfect candidate doesnt exist and that people can be put off applying for a job if they dont fit all the requirements. Please apply if youre excited about working for us and have most of the skills or experience were looking for. You could be just what we need!We believe strongly in the value of diversity and creating supportive, inclusive environments where our colleagues can succeed. As such, Informa is proud to be an Equal Opportunity Employer. We do not discriminate based on race, colour, ancestry, national origin, religion, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), gender identity, age, marital status, citizenship, or other protected characteristics under federal, state or local law.

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