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Ecommerce Specialist

2.00 to 5.00 Years   Dubai, United Arab Emirates   08 Oct, 2021
Job LocationDubai, United Arab Emirates
EducationNot Mentioned
Salary$3,000 - $4,000
IndustryFMCG
Functional AreaNot Mentioned

Job Description

Job Purpose:This role is primarily responsible to manage & execute the e-commerce strategies in UAE with net sales increasing target to drive profitable growth by maximizing customer reach & cost efficient after sales management through excellent customer service experience.Key Responsibilities:

  • Responsible for owning, managing & driving the e-commerce strategy to deliver the business targets through various sales lead generation techniques, promotions, etc.
  • Develop sales target for the web channel, SEO marketing plans in line with company strategies.
  • Formulate & define full sales workflow process and platform framework to facilitate the sales generation and improve sales performance from first contact through closing the sale including after sales process & policies.
  • Review website security, security of check-out pages & payment procedures.
  • Constant partnering with sales & marketing team members to define E-Com promotional calendars, brand marketing, digital initiatives & other success metrics.
  • Drive & maintain SEO and re-targeting implementation and on-going maintenance, ensuring optimal conversion for brand(s) including web link building.
  • Own & manage website usability & user experience to improve site performance, merchandising, engagement & sales conversion.
  • Close coordination with IT Dept. and external agencies to ensure excellent platform performance and usability in terms of both appearance and performance.
  • Handle all digital & social marketing activities, supervise web merchandising and develop up and cross-selling actions to promote brand portfolio.
  • Manage e-commerce inventory in to maintain stock covers & product updates based on promotions, price changes or any new features are added.
  • Intercept orders via the website back end / social media channels, responding to queries and upselling where possible.
  • Track the sales orders & coordinate with logistics team to ensure orders are processed on time.
  • All prices, descriptions and images to be accurate and to a high standard and constant coordination with marketing dept. to ensure accurate images are secured for the uploads.
  • Execute & evaluate the website performance on account of online marketing campaign, effectiveness of social media efforts through data analytics, insights and KPI measures to track sales conversions.
  • Must be able to handle other projects or any other tasks as and when handed over by the Manger.
Key Performance Area:?
  • Sales Targets/ Sales conversion
  • Zero unjustifiable cancellations or refund of orders
  • Customer Acquisition rate
  • Average order value (track upsell, cross-sell, website usability)
  • Website maintenance & Product catalogue update

Keyskills :

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