Digital Services Sales Operation

Job Description

- Digital Services Sales Operation (BEI00000IL)Digital Services Sales Operation Group : Mercedes-Benz Group AGDescriptionObjective of job (abbreviated)The key role of this position is to ensure smooth and effective digital services sales operations and to achieve digital services sales target. Major tasks are: define & design digital services product, evaluate business model and business case; design customer journey and related process, design online campaign and assure the execution, enhance internal & external partner collaboration (CUSC, sales, marketing, region, etc), as well as dealer digital services related capability enhancement. Furthermore, conduct performance analysis to ensure annual digital services sales target achievement as well as efficiency improvementTask descriptionDigital Service Product Co-Creation: ? Align and co-create with PM and DGRC counterparts for product portfolio ? Business model and business case co-design ? Communicate with HQ counterparts for new idea generation Digital Service Sales Purchase Journey Design and Optimization: ? Design and continuous improve customer journey among all digital customer touchpoints, including Web, App and HU, etc. ? Communicate and align with digital platform owner to make sure the excellence customer experience along purchase journey Digital Sales Steering: ? Sales steering plan development ? Communication plan and campaign cocreation with MKT ? Explore and validate digital services customer benefit ? Enhance the cooperation with CUSC for sales performance improvement Dealer Digital Sales Competence Enrichment (activation, usage, sales): ? Retail related process optimization for overall digital service experience ? Develop and timely update related training course content ? Conduct training and coaching to dealer with cooperation of training department Performance Monitor and Reporting ? Digital service sales performance tracking on daily/weekly/monthly basis ? Improvement area identification and countermeasure developmentQualificationsQualificationEducation - Bachelor?s above in Business Administration, sales marketing Experience - At least 6 years working experience - At least 5 years experience in auto industry, familiar with auto value chain cover sales marketing, after sales services, network management - At least 3 years experience in e-commerce, knowing how to design, setup and operate e-commerce business - At least 3 years experience in retail operation, with proven experience on working with dealers or partners intensively - Auto e-commerce experience is highly preferred Special knowledge - Deep understanding of auto industry - Solid knowhow of e-commerce functions processes. Strong functional exposure to E-commerce processes, functions and multichannel integrations - Deep insight of auto e-commerce retail operation model - Strong communication and coordination skill, proven experience in leading complex project with multiple stakeholders - Ability to prioritize and manage multiple projects simultaneously in a fast paced, deadline driven environment. - Strong time management and problem solving skills - Organized and logical behaviour, team working and leadership potential - Fluent in EnglishOrganization: Beijing Mercedes-Benz Sales Service Co., Ltd.Primary Location: China (Mainland)

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