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Digital Marketing Executive

3.00 to 8.00 Years   Dubai, United Arab Emirates   18 Sep, 2023
Job LocationDubai, United Arab Emirates
EducationNot Mentioned
SalaryNot Mentioned
IndustryInternet & E-commerce
Functional AreaNot Mentioned

Job Description

Job Title: Digital Marketing ExecutiveLocation: DubaiPosition Type: Full-timeCompany: Zaappy Trading LLCRole Overview:As a Digital Marketing Executive, you will be responsible for planning, executing, and optimizing our digital marketing campaigns across various online channels. You will work closely with the marketing team to drive brand awareness, lead generation, and customer engagement through digital strategies.Key Responsibilities:1. Digital Campaign Management:

  • Plan, execute, and monitor digital marketing campaigns, including email marketing, social media advertising, PPC, SEO, and content marketing.
  • Create and optimize landing pages and ad creatives to improve conversion rates.
  • Analyze campaign performance and make data-driven recommendations for improvements.
2 . Social Media Management:
  • Manage and maintain social media accounts (Facebook, Twitter, Instagram, , etc.).
  • Develop and curate engaging content to build brand presence and interact with the audience.
  • Monitor social media trends and competitor activities to identify opportunities.
3. Email Marketing:
  • Create and segment email lists.
  • Design and send email marketing campaigns.
  • Monitor email performance, including open rates and click-through rates.
  1. SEO and Content Marketing:
  • Optimize website content for search engines.
  • Develop and implement content marketing strategies to increase organic traffic.
  • Conduct keyword research and track SEO performance.
4. Analysis and Reporting:
  • Use analytics tools (e.g., Google Analytics) to track website traffic and user behavior.
  • Prepare regular reports on digital marketing performance and present findings to the team.
  • Use data insights to make informed decisions and adjust strategies as needed.
  1. Budget Management:
  • Manage digital marketing budgets effectively, ensuring maximum ROI.
  • Monitor ad spend and allocate resources to the most effective channels.
Qualifications:
  • Bachelors degree in Marketing, Digital Marketing, or a related field.
  • Proven experience in digital marketing, with a track record of successful campaigns.
  • Proficiency in digital marketing tools and platforms, such as Google Ads, Facebook Ads Manager, email marketing software, and SEO tools.
  • Strong analytical skills and the ability to interpret data to make strategic decisions.
  • Excellent written and verbal communication skills.
  • Creative thinking and the ability to develop innovative marketing strategies.
  • Up-to-date knowledge of digital marketing trends and best practices.
Benefits:
  • Competitive salary and benefits package.
  • Opportunity for professional growth and development.
  • Collaborative and innovative work environment.
If you are a passionate digital marketer with a results-oriented mindset and a desire to contribute to our companys growth, we encourage you to apply for this exciting opportunity.

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