Customer Engagement Manager / Executives

5.00 to 0.00 Years Dubai, United Arab Emirates 20 Nov, 2020

Job Location	Dubai, United Arab Emirates
Education	Not Mentioned
Salary	Not Mentioned
Industry	Internet & E-commerce; Entertainment
Functional Area	Not Mentioned

Responsibilities

Conceive and execute on all retention and conversion campaigns and life-cycle programs
Research competition and market opportunities
Extraction of required data for said campaigns and life-cycles
Manage production of assets; web, outbound and social
Sense check promotions and offers
Execute on go-to-market tactics, Pre, during and post analysis of each campaign
Exploratory testing of data methodologies, propensity modelling etc
Extract data for regular KPI data, this includes:

-Current user return rate, New user return rate and Customer reactivation etc.

Promotion set up and fulfilment
Manage T?s and C?s of each promotion
General reports and Budget management and General reports
reporting on offer costs in line with retention budget, User experience and user interface
Update website on a regular basis to improve engagement
A/B Test creatives, CTA?s, content and platforms
Work closely with developers?
Marketing plan management
Record, update and report on campaign calendar
VIP management
Creation of VIP programme and management thereof
Research marketing platforms and tools for the business
Integrate and train on said tools

Keyskills :
Customer Engagement Manager Executives

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