Liaising with partners to finalize plans for new launches incl. Events.
Liaising with agencies on qualitative and timely production.
Building brand focus and maximize brand visibility through planning &implementation of ATL & BTL
Pricing for new products? promotional & wholesale range of products.
Working on positioning of retail stores, products, promotional activities, merchandising standards & effectiveness of CRM programmes so as to enhance brand values & sales.
Conducting regular market research, conduct competitor analysis and develop understanding of buyer behavior.
