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Associate Manager Marketing

1.00 to 10.00 Years   Dubai, United Arab Emirates   16 Aug, 2022
IFFCO
1 Jobs Openings
Job LocationDubai, United Arab Emirates
EducationNot Mentioned
SalaryNot Mentioned
IndustryOther Business Support Services
Functional AreaNot Mentioned

Job Description

Job SummaryResponsible for strengthening consumer KPI of the brands, develop brand activity, launch NPD?s as per planRoles & Responsibilities

  • Deliver topline and profit growth in line with company?s target
  • Strengthen consumer KPI?s of the brands including top of mind awareness & usage/penetration
  • Develop brand & activity plans in line with the brand strategy
  • Close coordination with all departments (R&D, QAD, operations/production, technical, purchase, procurement) as per needs of the brands.
  • Launch of NPD?s as per plan/need
  • Expedite ATL+BTL Marketing campaigns as per brand plan/need
  • Close coordination with sales and trade marketing to ensure availability and stock depth of brands in the market.
  • Regular market visits of all DCs and Export Markets
  • Identify opportunities for cost optimization, initiate timely price increases and monitor financials
  • Ensure proper execution of core responsibilities & duties
KPIs
  • Timely conclusion of NPD projects
  • Management of margins using cost reduction and co-ordination with sales team to drive execution of sales and marketing activities.
Work experience requirement8+ years of experinece in marketing for FMCG industry.QualificationMBA MarketingCompetenciesConsumer Behavior B2B and B2CMarketing Research and StrategyCommunications DevelopmentNew Product DevelopmentBusiness AcumenCommunicating effectivelySelf and Team ManagementPlanning & Decision MakingCustomer CentricityOwnership & Result Orientation

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