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Digital Marketing Specialist Part time

3.00 to 5.00 Years   Cairo, Egypt   20 May, 2024
Future Pipe Industries
1 Jobs Openings
Job LocationCairo, Egypt
EducationBachelor's degree / higher diploma
SalaryNot Mentioned
IndustryManufacturing
Functional AreaNot Mentioned

Job Description

Overview: We are seeking a dynamic Digital Marketing Specialist to join our team. As a B2B company, we are focused on providing innovative solutions to our clients, and we need a creative and strategic thinker to lead our digital marketing efforts. This role offers the opportunity to work remotely and make a significant impact on our online presence and brand visibility.ÿResponsibilities:

  • Set and manage the digital marketing budget effectively to maximize ROI and achieve organizational goals
  • Develop and execute comprehensive digital marketing plans and strategies across all social media platforms especially
  • Develop, implement, and manage comprehensive SEM strategies to increase website traffic, enhance brand visibility, and drive conversions
  • Conduct keyword research, competitive analysis, and audience targeting to optimize SEM campaigns across search engines such as Google Ads
  • Monitor campaign performance, analyze data insights, and continually optimize SEM initiatives to maximize ROI and achieve KPIs
  • Collaborate with cross-functional teams to align SEM efforts with broader marketing objectives and initiatives
  • Work with key departments to define target markets, audiences and further details.
  • Stay updated on industry trends, algorithm changes, and best practices in SEM to ensure our strategies remain innovative and effective
  • Optimize website content, including landing pages and blog posts, for search engines
  • Develop and implement link building strategies to improve website authority
  • Monitor and analyze website traffic and performance using tools such as Google Analytics
  • Advise creative best practices for better reach across all platforms
  • Generate detailed reports on the performance of digital marketing efforts, analyze data, and provide actionable insights to optimize performance
  • Collaborate closely with the Marketing Manager to align digital marketing efforts with overall marketing objectives
  • Boost campaigns and relevant posts to enhance reach, engagement, and conversion rates
  • Implement lead generation strategies to drive qualified traffic and increase conversion rates
  • Maintain and update a portfolio of successful digital marketing campaigns and initiatives
  • Provide regular updates and communicate progress to the Marketing Manager and other relevant stakeholders

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