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Assistant Manager Marketing

1.00 to 10.00 Years   Cairo, Egypt   14 Nov, 2024
Al Futtaim Group
500 Jobs Openings
Job LocationCairo, Egypt
EducationNot Mentioned
SalaryNot Mentioned
IndustryRetail & Wholesale
Functional AreaNot Mentioned

Job Description

Overview of the role:Responsible for managing all aspects of the Cairo Festival City Mall brand and communications. The role includes marketing, advertising, and promotional activities for the mall property throughout the year. Takes steps to measure, enhance, and enrich the mall customer experience through various goals and objectives.What you will do:

  • Manage the relationship with all creative agencies and ensure briefs are in line with the brand manifesto.
  • Ensure brand guidelines are implemented on all touchpoints.
  • Oversees all content and imagery with creative agency.
  • Process management for website completion and delivery together with Digital Manager.
  • Manage relationships with media agencies.
  • Develop and maintain media and tourism strategy together with comm & PR Manager.
  • Execute all mall campaigns and promotions.
  • Setting campaign KPIs, ensuring results meet objectives and justifies budget allocation.
  • Follow up on marketing financial statements together with finance to ensure outstanding elements are addressed.
  • Work with theCommunication Manager on annual budgets related to brand, communications, and PR while simultaneously managing monthly spending.
  • Prepare business case proposals together with thesenior marketing manager.
  • Ensuring all documentation is carried out across the team in line with processes set by Procurement, Finance, and Audit.
  • Conduct research to identify customer insights, media best practices, spend analysis, and market trends together with partners and relevant media and PR agencies.

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